The Moment Magazine Media Pack
Many local businesses are dedicated supporters and associates of The Moment and The Business Moment and know what a commitment to quality can deliver. For those to whom they are a new discovery, allow me to introduce something fresh, vibrant and advantageous:
This is The Moment…
The Moment magazine was launched in December of 2010 in an effort to celebrate and champion the residents of Peterborough, Stamford, Oundle and the surrounding towns and villages; a proud ambassador, not a catalogue of advertisements or a conduit for PR flack, but an intelligent magazine thoughtfully written, reflecting the core values of hardworking families and businesses throughout our region – past and present. And this, perhaps paradoxically, is precisely why it works so well for advertisers and partners.
In a world awash with ‘free’ local magazines, quality and integrity still count. These are the values that make a publication truly stand out. They enhance other brands by association and present them in the best possible light. They are the secret weapons that ensure its pages are read, scrutinised and kept longer than competitors. We work hard to make our product work for readers, knowing that this is what makes your ads work hard for you. I sincerely believe that The Moment is one of the finest examples of regional publishing anywhere in the UK. In 2012, The Business Moment was launched to great acclaim from the local business community.
We reach your audience
- The Moment can be picked up in the foyer of Peterborough railway station, giving you exclusive access to this desirable demographic, and in Queensgate shopping centre adjacent the car park ticket machines. Demand for the publication always exceeds supply. The Moment is entirely unique in that respect.
- Over 20,000 copies of The Moment are circulated through a carefully selected network of 700+ venues and 6-10,000 household deliveries within the Peterborough, Oundle and Stamford area. And combined with the immediacy of our content-rich website www.themomentmagazine.com we provide an editorial environment that will enable you to get closer to your customers. Through our print and digital platforms, The Moment can comfortably reach a combined audience in excess of 80,000 per issue – such is the viral spread of credible content.
- Now The Business Moment has joined the fold, speaking directly to the local business community via targeted email lists http://www.themomentmagazine.com/the-business-moment-peterborough-magazine/ This allows you to get closer to your customers, providing readers with direct links to your website at the tap of your ad.
With The Moment Magazine http://www.themomentmagazine.com/how-to-read-the-moment-peterborough/ – our highly praised what’s on and lifestyle bi-monthly – we set out to reflect the truly vibrant nature of Peterborough and the region with a publication that was produced to the standard of a national, but completely free. Put simply, we thought the region was worth it. Readers and advertisers seem to agree. One commented: “This is the real Peterborough…”
The Business Moment
Now we’re doing the same for the business community with a high-quality business section that puts the colour back into business. It’ll give readers all the news, facts and figures you expect, but we’ll also talk to the people behind local companies, find out what makes them tick and reveal the secrets of their success; compelling business editorial content – with broad appeal – that combines first-hand experience, topical features with authoritative information.
This lively new business section is an integration of our digital sister publication The Business Moment and replaces the standalone magazine, following overwhelming demand for a print edition. This now gives all advertisers the ability to target SMEs in the Greater Peterborough region as we continue to develop our network of connections with the business leaders of today – and tomorrow. In addition to the print circulation, The Moment now benefits from being distributed digitally to The Business Moment‘s database of 6000+ qualified business contacts: an extremely desirable demographic. You can view our latest business content here: http://en.calameo.com/read/0008505533c9b26a96a33?page=58
The Business Moment has worked beautifully as a digital offering, distributed as a HTML email via a targeted and qualified business mailing list with further viral spread through existing business networks. Ongoing social media support is also an integral part of our marketing strategy, pushing editorial via Facebook, Twitter and LinkedIn, ensuring that your audience grows daily as we engage with relevant individuals and groups; its sphere of influence quickly migrating well beyond our core database of 6000+ qualified business leaders (approx 3200 companies). The BM database is intentionally skewed towards business heads but it is possible to extrapolate data that brings in junior grades. The majority of recipients are therefore representative of a higher managerial, administrative or professional social grade.
Don’t forget to follow us on Twitter @BusinessMoment and @MomentMag if you’re not already doing so.
For the purpose of edification, let’s take a quick look at Twitter activity for @BusinessMoment @MomentMag and subsequent reach within a four week period:
- Total tweets between March 5 and April 5 = 144
- Total retweets by individual followers = 90 (63% of tweets retweeted within above period).
Total Twitter audience within above period = 106,760
- Double Page Spread: £1000
- Full Page: £600
- Half Page: £350
- Quarter Page: £180
- Eighth Page: £95
The Moment is an outstanding publication which treats its readership intelligently and understands the need to balance visual with content. The writers really know how to engage with their readers and can always find the hook that so often other media can’t see. This results in fabulous coverage which is often thought provoking and surprising. The Moment has shown to everyone that Peterborough is a vibrant dynamic place to live, and does more for tourism and the profile of Peterborough than any other publication. The city needs to support this publication financially. It is our best consumer asset and without it we lose a brilliant shop window for Peterborough.
I love everything about The Business Moment, both as a PR professional and reader. The format, the content, the aspiration. Just brilliant. Like its sister publication this shows our city as a city to be taken seriously, a city to be proud of and a city to invest in and work in. The editorial team are a joy to work with and aren’t a pushover in any way. This is a must have for any corporate PR and I hope the publication goes from strength to strength.
~ Sarah McGhie, Development Officer, Peterborough Cathedral
In these times of sound bite news, shallow reporting, obsessive celebrity fixation and tittle-tattle titillation, it’s good to find a magazine that responds to its subject matter with in-depth and interested coverage. The Moment Magazine is one of the few magazines I read knowing I’m going to be just slightly the more informed and richer for doing so. It’s an important part of our regional media and reaches the parts that other mag’s just don’t reach….looks great too.
~ Mark Ringer, Willow & Levity Festival Organiser
The Moment gets to the heart of what Peterborough is all about ! The people behind the stories, what we have that makes us unique as a city and what we can be proud of about our city. I’ve lived in this area all my life and every issue I find out about things going on or places that I knew nothing about! The Moment and The Business Moment do an outstanding job of showcasing Peterborough, its environs and its citizens! They really rock!
~ Rachel Parkin, Managing Director, The Balagan Group
Peterborough has an incredible story, stretching back with over 3,500 years of human occupation, without even considering the prehistoric creatures that inhabited this landscape before. We have links to virtually every national event and major story in this island’s history, and yet it’s not well enough known. These fascinating stories need spreading to as wide an audience as possible, and I’m delighted that The Moment is such a magnificent cheerleader for Peterborough in general and our rich heritage in particular. The coverage is well written and intelligent, the production values of a consistently high quality, and the team a pleasure to work with. Long live The Moment!
~ Stuart Orme, Interpretation Manager, Vivacity Heritage
The Business Moment represents a high quality magazine, focussed on the issues, stories, and features that concern businesspeople across the city. Strong content, photography and editorial values ensure that The Business Moment stands out. It’s a fantastic product for Peterborough and a valuable tool for the city’s business community.
~ Chief Executive of Greater Cambridge Greater Peterborough Local Enterprise Partnership, Neil Darwin
Have just received the e-shot giving me access to the launch issue of The Business Moment – you should be hugely proud. It’s brilliant. At long, long last – business content that gets behind some of the issues in the city and presents a balanced view of how things are.
The editorial approach; design; photography and overall presentation is absolutely first class. I hope the business community gets behind this and supports you. It is a hugely positive addition to all that is good about Peterborough. Well done!
Looking forward to reading it in a more leisurely fashion at the weekend…..
~ Peter Corder, Managing Director, Media Matters
The articles tend to give a good insight into the local business community, with more than just superficial interviews. It’s always interesting to find out a little more on why someone is successful. The images and photography always strike me as being of a high quality. A good read!
~ Iain Crighton, Managing Director, Crightons of Peterborough Ltd
I look forward to The Business Moment section each issue… For insightful, interesting and up to date business content from in and around Peterborough, it’s definitely the ‘go-to’ magazine.
~ Mike Greene, C4’s The Secret Millionaire
Website Advertising Specifications
All ad unit sizes are to be created at 72 DPI. Please contact the publisher if you wish to advertise on this website.
- Leaderboard: 728×90 (40k file size limit)
- MPU: 300×250 (40k file size limit)
- Square: 250×250 (40k file size limit)
- Super Skyscraper: 300×600 (50k file size limit)
- Wide Skyscraper: 160×600 (40k file size limit)
- Skyscraper: 120×600 (40k file size limit)
- Rectangle: 300×100 (40k file size limit)